Page 12 - Greenfields marketing e-magazine Issue 05
P. 12
INDONESIA
YOGURT DRINK
We launched Green elds Yogurt Drink, one of our important NPD within the category to media and bloggers, sharing our Drinking Yogurt’s USP on March 19, 2019 at Artotel Thamrin – Central Jakarta. A total of 36 media personnel and 8 bloggers turned up for our event.
Our key communication message was that Green elds Yogurt Drink is a real fresh yogurt beverage made from Green elds fresh milk with live cultures, providing real bene ts for the digestive system.
MEDIA AND BLOGGER LAUNCH
19 March 2019
12 marketing | ISSUE 05